Ecommerce
Scaling Zen – The $400k to $5M Scaling Playbook for Komuso Design
Here’s how we helped a mindfulness products brand Komuso optimize ads campaigns and grow sales.
Scaled Facebook and Google Ads with 5X Return on ad spend
By developing high converting creative and new audiences, we scaled paid social ad spend 5X while maintaining a 450% ROAS. We also launched Google Ads, achieving a 500% average ROAS.
✅ Overall Average ROAS: 450%
✅ Launched new channels with 500% ROAS
Designed new landing pages resulting in 160% lift in conversion rate
We’ve replaced a ‘one-size-fits-all’ contact form with dedicated landing pages to communicate the benefits of each offering more effectively.
✅ Overall conversion rate: +50%
✅ Conversion rate across campaigns: up to +160%
Optimized the customer journey
Most of the website traffic comes from paid ads on social media. We’ve simplified the sales flow and created personalized pages for different audiences (gender, location, etc.).
✅ Customers spend 34% less time to buy a product
✅ The amount of visitors leaving the funnel is down by 22%
